180 Turning Lives Around

A 360 campaign strategized, developed and executed for 180 Turning Lives Around, a non profit organization that provides support to survivors of domestic and sexual violence and their families. During the height of the COVID-19 pandemic, domestic violence rates soared nationwide. The goal of the campaign was to bring awareness and provide help and support to those in need. The campaign encompassed print, digital and social; targeting demographics in the central New Jersey area. The digital campaign had over 500k impressions, driving those in need of services to the website.